PC-Based Digital Entertainment in the Internet Home
This study examines the current role and future outlook of digital entertainment in a residential setting. It features data recently collected from Internet surveys of 10,500 Internet households, including 4,500 narrowband and 6,000 broadband
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Publication Date: NOV 2002
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Marketing the Digital Vision: Defining Early Market Segments for Emerging Residential Technologies
Key consumer segments will lead the early market charge in adopting broadband-related services, residential gateway solutions, and home networks. This report, a compendium of Parks Associates' consumer research, identifies the four critical c
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Publication Date: SEP 2002
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Consumers and Technology: A Qualitative Assessment
Parks Associates designed these focus groups to gauge consumer reaction and opinion to many of the new products and services available for the home and small business. We hosted two groups - consumers aged 60 and older and consumers aged 18-2
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Publication Date: JAN 2002
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Information Appliances and Pervasive Net Access
A comprehesive report on the market for Information Appliances, including definitions, company and product profiles, and forecasts.
Publication Date: AUG 2000
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Networks @ Home: High-End Entertainment Households - Survey
Examines the early market potential for home networks proliferation among early adopter households through analysis of consumer survey data. This report looks at at electrionics and services ownership and subscribership in the U.S.
Publication Date: JUL 2000
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Networks @ Home: High-End Entertainment and DBS Households - Focus Group Analysis
Results and analysis of a focus group of high-end entertainment households, with topics including digital entertainment, Webpads, personal video recorders, on-demand services, and digital music.
Publication Date: DEC 1999
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Understanding New Technology-Based Services from the Consumer Perspective
Consumer research on service subscriptions, technology ownership, cell phones, cable, Internet, controls, purchase intentions, wireless technologies, and networking.
Publication Date: JUL 1998
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| Entertainment and Multimedia Applications |
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