Social media evolution has taken the world by storm. Social networks, blogs, user-generated content, and virtual worlds are empowering consumers to share their digital lives with others. The impact of social media spreads beyond consumers, however, to CE manufacturers, whose devices must fulfill new consumer demands; to media companies, who must create new media strategies; and to brands, who have to find new ways to connect with their audience.
This webinar explores the evolving landscape of social media, including current consumer trends, existing and emerging business models, and CE technology that consumers will use to create, access and share social media.

Parks Associates Industry Reports

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Broadband and Internet Access

Entertainment and Multimedia Applications

Hardware and Consumer Electronics

Home Security & Systems / Controls & Wiring

About Parks Associates

Parks Associates is a market research and consulting firm focused on all product and service segments that are "digital" or provide connectivity within the home. We study home networks, digital entertainment, consumer electronics, broadband and Internet services, wireless connectivity, and home systems.