Primary Perspectives: Matching Service Combinations to Consumer Segments - Research Reports - trends, home, outlook, forecast, information, entertainment, wireless, research, converging, cable, report, market, analysis, utilities, digital, industry, electronics, technologies, telecommunications, security, controls

Primary Perspectives: Matching Service Combinations to Consumer Segments
Keywords: trends, home, outlook, forecast, information, entertainment, wireless, research

Full Report Price: $1,000.00
Delivery: Immediate Online Access
Publication Date: 01-SEP-04

Format: PDF document PDF Electronic Document

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Report Description

One of the most widely discussed (and poorly understood) strategies for attracting and retaining broadband subscribers is offering "bundled services." This report leverages Parks Associates' past consumer data with new data collected in early 2004 to provide an unparalleled analysis of the specific service combinations and pricing strategies that will appeal to a myriad of consumer segments.

Table of Contents: Primary Perspectives: Matching Service Combinations to Consumer Segments

Table of Contents


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About Parks Associates
	Parks Associates is a market research and consulting firm focused on all product and service segments that are "digital" or provide connectivity within the home. We study home networks, digital entertainment, consumer electronics, broadband and Internet services, wireless connectivity, and home systems.

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