Primary Perspectives: Matching Service Combinations to Consumer Segments - Market Size, Market Share and Demand Forecast;

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Home > Industry Reports > Broadband and Internet Access / Entertainment and Multimedia Applications > Primary Perspectives: Matching Service Combinations to Consumer Segments

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Primary Perspectives: Matching Service Combinations to Consumer Segments

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telecommunications, security, home controls, energy utilities, cable, wireless, entertainment, home entertainment, digital, home electronics, home digital, converging technologies, Parks Associates

Publication Date: 01-SEP-04
Format: PDF
Price: $1,000.00
Delivery: Immediate Online Access

Description
One of the most widely discussed (and poorly understood) strategies for attracting and retaining broadband subscribers is offering "bundled services." This report leverages Parks Associates' past consumer data with new data collected in early 2004 to provide an unparalleled analysis of the specific service combinations and pricing strategies that will appeal to a myriad of consumer segments.

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Primary Perspectives: Matching Service Combinations to Consumer Segments - Market Size, Market Share and Demand Forecast;